MOA Berlin Becomes an Independent Brand
As an independent brand, MOA Berlin combines congresses and urban encounters in Moabit.
Since mid-January 2026, MOA Berlin has been operating on the market as an independent brand. With this deliberate step out of the Accor franchise, Berlin's second-largest conference hotel is strengthening its entrepreneurial freedom and focusing clearly on independently developing its location in Berlin-Moabit.
As part of this realignment, MOA Berlin is positioning itself as a hybrid venue for international congress business, business events and urban encounters. Under the guiding principle Congress, Kiez & Culture, the hotel combines its 7,500 square metre convention space with local roots and a clear substantive stance. The aim is to adapt its offerings more flexibly to market needs in the future and to enable new usage scenarios.
This development is also relevant for Berlin as a meeting destination: as a large, independently operating conference hotel, MOA Berlin can respond more quickly to changing requirements and actively help shape the diversity of Berlin's trade fair and event offering. Its ambition remains unchanged – to combine congress expertise with an urban character. 👉 Read the full article on Visit Berlin
